ROLES & RESPONSIBILITIES
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Venue & Vendor Selection:
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Research venues and vendors, draft RFPs if needed, and negotiate contracts in a manner that is consistent with industry best practices and aims to protect Prodev’s interests.
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Conduct site visits to ensure venues meet the specific programmatic needs of the event.
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Promotion and Marketing:
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Develop and execute an annual special events marketing plan with strategies to promote each event and maximize attendance.
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Utilize social media, traditional media, and other promotional channels to create buzz and awareness.
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Work closely with a Graphic Designer to prepare materials, including invitations, programs, agendas, websites and online presence, and onsite collateral that capture and communicate Prodev’’s mission.
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Co-develop communications strategies that grow Prodev’s reach, increase its awareness among targeted groups and expand engagement around Prodev’s work and goals.
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Coordinate and jointly manage the communications needs of Prodev’s events, from inception of event planning to post-event follow-up and activities that generate earned media and community connectedness.
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Stakeholder Engagement:
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Collaborate with key stakeholders, including board members, volunteers, and community partners, to enhance the success of events.
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Foster positive relationships with sponsors and donors.
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Post-Event Evaluation:
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Conduct post-event evaluations to assess success and identify areas for improvement.
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Provide recommendations for future events based on feedback and analysis.
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DELIVERABLES
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Detailed plan and budget for all events & activities included in the Calendar
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Communication and Marketing plan for each event & activity
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Organization of at least 6 events & activities throughout the celebration year
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Post-evaluation report following each event & activity to analyze the impact
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Financial report following each event & activity
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Filing of events & activities pictures & videos
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Final report at the end of the celebration year
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